Pusat Sumber Maklumat Dato' Haji Sarmin Md Hussin catalog

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Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.

By: McCarthy, E. Jerome (Edmund Jerome)Contributor(s): Perreault, William D Material type: Text

TextSeries: Irwin series in marketingPublisher: Homewood, Ill., Richard R. Irwin, 1984Edition: 8th edDescription: 841p. : col. ill. ; 24cmISBN: 0256030197Subject(s): MarketingDDC classification: 658.8 MCC LOC classification: HF5415

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Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	AKMAL Melaka	AKMAL Melaka	NON-FICTION	658.8 MCC (Browse shelf)	Available		201704620

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Includes bibliographies and index

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