International marketing / (Record no. 2247)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01206nam a2200325 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AKMAL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170515162206.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170515t2000 ohua g 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030211123 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AKMAL |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 382 TER |
| Edition number | 22 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 382 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | TER |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Terpstra, Vern |
| 9 (RLIN) | 4723 |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc. | Vern Terpstra, Ravi Sarathy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mason, OH : |
| Name of publisher, distributor, etc. | Thomas |
| Date of publication, distribution, etc. | c2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 753p. : |
| Other physical details | ill. ; |
| Dimensions | 28cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index and bibliographical references |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Taking a comprehensive look at the environment, problems and practices of the international marketing arena, this text makes extensive use of actual business examples in order to heighten its real-world emphasis |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| General subdivision | Management |
| 9 (RLIN) | 4724 |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | International marketing |
| 9 (RLIN) | 4725 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sarathy, Ravi |
| 9 (RLIN) | 4726 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| NON-FICTION | AKMAL Melaka | AKMAL Melaka | PINJAMAN | 15.05.2017 | 303352 | 382 TER | 201706425 | 15.05.2017 | 15.05.2017 | Book |