000 nam a22 a 4500
999 _c4364
_d4364
003 AKMAL
005 20170529105335.0
008 070725t2005 io d e 001 0 ind d
020 _a9791601178 :
_cRM55.90
020 _a9789791601177 (hbk.) : RM 62.90
040 _aAKMAL
082 0 4 _a658.802 KIM
_222
090 0 0 _a658.802
_bKIM
100 1 _aKim, W. Chan
_98508
245 1 0 _aBlue ocean strategy (strategi samudera biru) :
_bciptakan ruang pasar tanpa pesaing dan biarkan kompetisi tak lagi relevan /
_cW. Chan Kim, Renee Mauborgne
260 _aJakarta :
_bSerambi,
_c2005
300 _a315p. :
_bil. ;
_c24cm.
504 _aIncludes bibliographical references (p. 299-307) and index
650 1 0 _aNew products
_97300
650 2 0 _aMarket segmentation
_97301
700 1 _aMauborgne, Renee
_98509
942 _2ddc
_cBOOK
950 _lAKMAL