| 000 | 01206nam a2200325 a 4500 | ||
|---|---|---|---|
| 999 |
_c2247 _d2247 |
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| 003 | AKMAL | ||
| 005 | 20170515162206.0 | ||
| 008 | 170515t2000 ohua g 001 0 eng d | ||
| 020 | _a0030211123 | ||
| 040 | _aAKMAL | ||
| 082 | 0 | 4 |
_a382 TER _222 |
| 090 | 0 | 0 |
_a382 _bTER |
| 100 | 1 |
_aTerpstra, Vern _94723 |
|
| 245 | 1 | 0 |
_aInternational marketing / _cVern Terpstra, Ravi Sarathy |
| 250 | _a8th ed. | ||
| 260 |
_aMason, OH : _bThomas _cc2000 |
||
| 300 |
_axxv, 753p. : _bill. ; _c28cm. |
||
| 504 | _aIncludes index and bibliographical references | ||
| 520 | _aTaking a comprehensive look at the environment, problems and practices of the international marketing arena, this text makes extensive use of actual business examples in order to heighten its real-world emphasis | ||
| 650 | 1 | 0 |
_aExport marketing _xManagement _94724 |
| 650 | 2 | 0 |
_aInternational marketing _94725 |
| 700 | 1 |
_aSarathy, Ravi _94726 |
|
| 942 |
_2ddc _cBOOK |
||