TY  - BOOK
AU  - Soden,Garrett
TI  - Hook spin buzz: how to command attention, change minds & influence people 
SN  - 9839214322 (pbk.):
U1  - 153.852 SOD 
PY  - 1996///
CY  - Petaling Jaya
PB  - Advantage Quest
KW  - Business communication
N1  - Includes index; Bibliography : p.224-226
ER  -