The Practice of public relations  
edited by Wilfred Howard. 
 - 2nd ed. 
 - London :  Heinemann on behalf of CAM Foundation and Institute of Marketing,  1985. 
 - xxi,250p.,[4]p. of plates :    ill. ;  24cm 
<br/><br/> Previous ed.: 1982.  Includes index. 
<br/><br/><label>ISBN: </label>0434907855 (pbk) :   £10.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Great Britain.
<br/><br/><label>Dewey Class. No.: </label>659.2 HOW