The management of technology and innovation : a strategic approach /
Management of technology & innovation
Margaret A. White, Garry D. Bruton.
- 2nd ed.
- Mason, OH : South-Western Cengage Learning, c2011
- xxii, 388 p. : ill. ; 24 cm
Includes bibliographical references and index.
9780538478229 0538478225
Technological innovations--Management New products--Management High technology industries--Management