Marketing management : a strategic planning approach / Victor P. Buell
Material type:
TextPublisher: New York : McGraw-Hill, 1984Description: xxi, 682 p. : ill. ; 25 cmISBN: 0070088659Subject(s): Marketing -- ManagementDDC classification: 658.802 BUE
| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Book
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AKMAL Melaka PINJAMAN | AKMAL Melaka | NON-FICTION | 658.802 BUE (Browse shelf) | Available | 201704733 |
Total holds: 0
Bibliography: p. 666-672
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