Kim, W. Chan
Blue ocean strategy (strategi samudera biru) : ciptakan ruang pasar tanpa pesaing dan biarkan kompetisi tak lagi relevan / W. Chan Kim, Renee Mauborgne - Jakarta : Serambi, 2005 - 315p. : il. ; 24cm.
Includes bibliographical references (p. 299-307) and index
9791601178 : RM55.90 9789791601177 (hbk.) : RM 62.90
New products
Market segmentation
658.802 KIM
Blue ocean strategy (strategi samudera biru) : ciptakan ruang pasar tanpa pesaing dan biarkan kompetisi tak lagi relevan / W. Chan Kim, Renee Mauborgne - Jakarta : Serambi, 2005 - 315p. : il. ; 24cm.
Includes bibliographical references (p. 299-307) and index
9791601178 : RM55.90 9789791601177 (hbk.) : RM 62.90
New products
Market segmentation
658.802 KIM