Pusat Sumber Maklumat Dato' Haji Sarmin Md Hussin catalog

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Rotzoll, Kim B.

Advertising in contemporary society : perspectives toward understanding / Kim B. Rotzoll, James E. Haefner ; consulting author, Charles H. Sandage - Cincinnati : South-Western Publishing, 1986 - xiii, 155p. : ill. ; 23cm.

Includes bibliographies

ISBN: 0538195029 (pbk)

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.1042 ROT

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