Nickels, Williams G.
Marketing principles / William G. Nickels. - 2nd ed. - Englewood Cliffs London Prentice-Hall c1982. - xxiii,648p. ill., facsims. 25cm
Previous ed.: 1978. Includes index.
Wheaton Ill : |b Merton Ho, |c 1980.
Marketing.
658.8 NIC
Marketing principles / William G. Nickels. - 2nd ed. - Englewood Cliffs London Prentice-Hall c1982. - xxiii,648p. ill., facsims. 25cm
Previous ed.: 1978. Includes index.
Wheaton Ill : |b Merton Ho, |c 1980.
Marketing.
658.8 NIC